Parents

College campusThe words of this college coach still ring in my ears.

“Visiting schools speaks loudly to college coaches.”

I probed further with this experienced D1 coach and he went on to tell me why.  And I thought that as fall approaches, this would be good for you to know.

We’re not talking about official visits.  You get five of those, paid for by the program.  Obviously, if your family has a genuine interest in the program, your athlete should make the official visit.  But remember the five-visit limit.  Five official visits.

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This month, receive almost $100 off your Recruit-Me Premium Membership.  Take action on your fall recruiting efforts now– at a huge discount.

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But you can make as many unofficial visits as you want.  And you should do that generously, especially with schools in your state or region– where there is a sincere interest.

Let’s look at the difference between an official and unofficial visit.  The NCAA states: Continue reading

QuestionWhen it comes to evaluating their son or daughter, parents usually make one of two mistakes:

  1.  They overrate them, or
  2.  They underrate them

Let’s be honest about it.  There’s usually no way we can be objective in evaluating our kid’s athletic ability. 

If that’s the case, how can we know whether they can get a scholarship?  Or, if they can, at what level?  What’s realistic?

I know I faced each of those questions with my twin sons.  I so much wanted them to make it in college as athletes.  I believed they could get scholarships.  I’m not sure how strongly they believed it.  I led the charge and they followed … and got that fully paid education while competing in the sport they loved.

Now it’s your turn to make that call.  How far can your athlete go?  Is he or she athletic scholarship material?  Continue reading

Journey(Summer Recruiting Breakthrough Sale has begun.  Get $80-$100 off a Recruit-Me Premium purchase).

On this first day of summer, reality hits.

The major recruiting season is underway.  The next 60 days can be the road to an athletic scholarship.  The challenge is to stay on the road and not slide off the shoulder.

Let me share three things that you’ll need to do this summer to stay on the scholarship road.  Don’t get sidetracked and end up in the ditch.

You see, if you can keep your son or daughter disciplined this summer, it will yield huge benefits.  Athletic, academic and financial.

#1: Get out of the garage. The summer will pass you by if you don’t get started.  There’s a tendency to take it easy in the summer but recruiting doesn’t go on vacation in June, July and August.  If you stay in “park,” you’ll be left in the dust by other families that realize that summer is golden for recruiting. Continue reading

Track communicationIt’s been a good Recruiting Breakthrough Week. I’ve alerted you to a critical recruiting season that will happen over the next 60-90 days. Summer is huge, especially since all college sports will be out of season and the coaches are recruiting heavily.

I urge you–make this truly a Recruiting Breakthrough Week for your family. It leads to a Breakthrough Summer. Please don’t miss the golden opportunity.

Here’s your “Recruiting Breakthrough Edge of the Day #5.” It’s your last one and will indeed give you a recruiting edge this summer.

Recruiting Breakthrough Edge of the Day #5: Track your communications with coaches with excellence. It pays off. Continue reading

Student-athleteIt’s Recruiting Breakthrough Week, an exciting and powerful week to launch your family into a game-changing summer. This is a prime recruiting season. Don’t let it pass you by.

Here’s your Recruiting Breakthrough Edge of the Day #4:

Take ownership of your recruiting process yourselves.

Because parents know so little about the ins and outs of recruiting, they are tempted to turn over control to an outside party. This can be detrimental to your son or daughter’s future. Continue reading

BaseballHere’s “Recruiting Breakthrough Edge of the Day #3″, in a daily series of 5, giving you a solid edge in the critical summer recruiting season. This is Recruiting Breakthrough Week.

Breakthrough Recruiting Edge of the Day: Send updates after every season and significant educational milestone.

The key to continued interest by college coaches is “communication.”  You must keep showing interest or the coach’s interest in your athlete will fade.  Coaches have a busy schedule and a lot of recruits on their radar, so you have to keep your son or daughter in front of them. Continue reading

FootballAs promised, here’s your Recruiting “Edge of the Day #2.”  It’s Recruiting Breakthrough Week and I want to make sure this entire summer is a breakthrough.

Recruiting Breakthrough Edge of the Day:  Make school visits.  It speaks volumes to college coaches.

Now, about school visits… Continue reading

It’s Recruiting Breakthrough Week. I’ve got a few gold nuggets to blog about this week that will give you the recruiting edge as we kick off the summer recruiting season.  I’m calling it your “Recruiting Breakthrough Edge.”

Look for them here in posts this week.

Today’s Recruiting Breakthrough

Edge of the Day:

Do not send coaches your athlete’s video link to coaches as the first step.

Unfortunately, I see this strategy all the time, but there’s a better way.

First, let me address why you shouldn’t do it.

You want your son or daughter to stand out in that first contact with coaches.  If you send a video, then your athlete is just one of hundreds… or thousands that do the very same thing.  You want to do the opposite of what other families are doing.  That’s how your son or daughter stands out right away!

The better way to use video is to first send a quality introductory packet to coaches.  The intro packet is a brief email or letter from your athlete, accompanied by a player profile or resume.  It’s a way for your athlete to introduce him or herself.  It’s a handshake.

Most families don’t do this.  This is the way to stand out right away.

Then… if the coach is interested (based on what he sees in the intro packet), he’ll contact your son or daughter and most likely ask for a video link.  The key here is that the coach is reaching out and making contact and it’s no longer one way communication.  It shows interest, and that’s what you want.  The dialogue has begun.

Send the video link when the coach requests it.

This is the right way to use video and make a proper introduction.  Coaches will appreciate this personal approach.

Look for the next Recruiting Breakthrough Edge so you can get the edge this summer in your recruiting efforts.

Athletic scholarship successAny great athlete or coach enters a season with a plan.  Without it, the season would be a disaster.  In fact, a coach would be deemed foolish if he or she didn’t map out the season, set goals, define strategy and then begin executing.

The great coach Mike Krzyzewski said, “There are a lot of people who want to win, but winners prepare to win.”

So my question to you as summer kicks off, “Is your family prepared to win an athletic scholarship?”

“I’d like to…”  “I hope…”  and “I want to…” are not phrases that tell me you’re confident you’ll get an athletic scholarship.  As a parent, you’re part of this process and your confidence level is key.  As an athlete, it’s obvious that your confidence is critically important.

I will make sure recruiting happens for your family this summer.  Are you ready for a wild ride?  You’ll be in a great position by fall when several coaches are in contact with your son or daughter and your athlete is on their radar.

This is your Summer ’16 Recruiting Breakthrough I’m looking for 100 families who will get serious enough about the recruiting process that they’ll dedicate this summer to making it happen.  And make it happen with a plan that has goals, strategy and execution.

If you’re one of these 100 families, be prepared to dedicate your time and energy to this, and to act wisely.  I’m willing to set you on course and make sure the athlete in your family gets recruited this summer– the beginning of a successful journey to an athletic scholarship.If you’re one of those families, read this post and begin taking action.  Devour it.  Devour my latest podcast, too, because it will set you up for summer.

This is your campaign

You’ve got to have the perspective that recruiting is a series of events over a long period of time.  It’s not once and for all.  A coach doesn’t just discover your son or daughter and then it’s all done.

If you don’t like the word “campaign” (and many don’t this year), then use the word “season.”  Recruiting is a season in your family’s life.  Sunny days, rainy days, easy days, hard days.  Long days, short days.  Oh, there are so many factors in recruiting that will knock you around.  So be prepared.

Since it is a season, let’s talk about the plan, getting back to what I started with in this post.

First…

…set your goals and state them.  Here are some examples:

  • Long-term:  Jenny will receive three solid offers by spring of her senior year.
  • One-year:  Terry will have 10 coaches looking at him seriously by this time next year.
  • Short-term:  Fifteen coaches will contact Andy by July 15, 2016.

I believe you should have goals in each of those categories.  In fact, state more goals at other intervals, such as “By the end of fall season…” or “By the beginning of senior year…”

Goals are critical.  And as a sports family, you should be able to nail down these goals.  You can add performance goals to these, as well.  And academic goals.  Goals give you targets and rails to run on.

Your assignment:  Take time as a parent(s) and athlete and get away for a working session… this week!  Time is flying by, so get these goals spelled out early.

Remember, these are not cast in stone.  The purpose of the goals are to give you something tangible to shoot at and drive your actions.  These goals can change, and they will.  I saw a journal in the store yesterday, with the title, “Make Mistakes.”  It’s alright to set and re-set goals as time goes on.

Second…

… define your strategy.  You’ve got goals, but a well-defined strategy has to be in place next.  Here’s the hard work and much of it is unknown at this point.  But there are things you have to nail down in this process.  Such as…

  • In what ways will we take the initiative to get on coaches’ radars this summer?  Map out the how.  Put the actions into your calendar so you are accountable to yourselves.
  • Which schools are at the top of our list (please have at least 10)?  We will get the contact information for each coach by June 10.
  • Plan one week this summer when you can visit 2-3 schools nearby to get the feel for college campuses.  Make an appointment with the coaches and staff in admissions.  Choose these schools even if you don’t have a keen interest there.  The purpose is to see a college campus, experience meeting with a coach without pressure, and spend time in the academic area.
  • Research the following:  (1) How to put together a dynamite intro packet, (2) How to produce a quality video, (3) How to interview a college coach, (4) NCAA recruiting rules and recruiting calendars.

Third…

… execute your strategy.  In his book Chess Not Checkers, Mark Miller lays out four elements to success in business.  The fourth one certainly applies to athletics:  Excel at Execution. 

This applies to winning an athletic scholarship.  A written strategy isn’t worth the iPad it’s written on unless it is followed by committed execution.  Execution that excels.

Your athlete may excel at running, shooting, hitting or kicking.  Well, it’s time to excel at executing your recruiting strategy.

That requires three things– at least:

  • Discipline.  You’ve got to stay at it.  This is not a short-haul effort.  You’ve got a carefully thought-out strategy and blueprint written out.  Stick with it for the long haul.
  • Evaluation.  How’s your strategy and execution doing?  Make mid-course corrections along the way based on your honest evaluation of how the process is going.  It’s a lot like competing.  If you’re not hitting, find out why and make adjustments.  If your kicks or shots hook to the left all the time, change.
    • In recruiting, if you’re not getting the interest of college coaches on your target list, make changes to solve that issue.  If coaches start contacting your son or daughter but for some reason a number of the relationships die, make adjustments to revive the relationships or strengthen the ones you do have.
  • Vision.  This is important.  Vision brings inspiration, energy and action.  If you get lost in the weeds of recruiting, it’s time to climb a mountain and take a look at the bigger picture.  You should start the recruiting process with goals and an overall vision.  What’s the big win at the end of the process?  That’s the vision.

I guarantee you’ll have ups and downs in this crazy recruiting process, but clear vision will help you make it through.  As an individual and as a family.

The Big Question

Are you ready to move out and make this a Summer ’16 Recruiting Breakthrough?  I’ll be leading you through the  process this summer through my blog, podcast and webcasts.  If you’re ready to take the summer recruiting challenge, tell me and I’ll pray for and lead your family this summer.

Let’s make the 90 days of summer count big-time as you set your goals, define your strategy and excel at execution.

How to Get Recruited in 30 Days Free Report Button

High school footballLet’s think about something together.

If you could get your son or daughter on multiple college coaches’ radars this summer, how would you feel?

Relieved … joyful … empowered … hopeful … confident?

If you could do one thing, what would you do to guarantee your son or daughter gets recruited this summer?

 

  • Produce a video and post it on BeRecruited or on another recruiting site?Women's basketball
  • Get your athlete to the top three camps?
  • Complete the online recruiting forms at 15 schools you have identified as your top choice programs?
  • Have your son or daughter call five coaches a week to personally express interest in their programs?

Remember, I’m asking you to narrow it down to one thing that would guarantee your student-athlete gets recruited this summer.

That’s a tough choice, isn’t it?  But it really does make you think.

Everything I’ve listed is valid, but not one of these is the right thing to do if you want to guarantee your son or daughter gets recruited… this summer!

Recruiting Checklist

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